Corporate Facebook Tabs

Although Corporate Facebook tabs are a thing of the past I am proud to have been a part of the team designing the tabs that would eventually become the foundation of what is now Salesforce Marketing Cloud.
Social Media
Brand Alignment
Social Media was relatively new and Facebook was attracting corporate brands by providing tabs where they could upload content to engage users and convert them into long term customers. At Buddy Media the challenge was to take existing brand guidelines and apply them into pre-existing modules to create an engaging brand experience that would result in long term customers.

Challenge

Adeptly integrating existing brand guidelines, from a diverse portfolio of clients, into pre-existing modules, ensuring a seamless and cohesive brand presence. By leveraging presenting a consistent brand experience I was able to successfully captivate users, drive engagement, and ultimately cultivate enduring customer loyalty.

Solution

My role involved designing distinctive branded experiences while utilizing pre-existing module wireframes. I infused each creative with the brand's aesthetic while ensuring alignment with established guidelines. This approach allowed me to create captivating and cohesive brand interactions.

Role